True North Social: local seo consulting is a service that helps local businesses increase their search visibility and website traffic. The process includes a variety of tactics that work together to boost a business’ online presence, including keyword research, content creation, local citations, and more.
Why Local SEO is So Important
With more than 60 percent of internet searches originating in local areas, it’s crucial for a company to have a strong local search presence. This makes local SEO consulting an essential part of any marketing strategy, as it allows you to reach out to potential customers in a specific geographic location.
How It Works
Local SEO services help your business to rank higher in search engine results for keywords relevant to your business, including your city name. This is essential for increasing visibility and attracting more customers from your region.
How It’s Done
The first step in local SEO is keyword research. This involves identifying the terms people are using to find your product or service and determining how much competition you have in your industry. This is an ongoing process, as the algorithms Google uses to generate search results change frequently.
Your SEO consultant will also be able to help you identify the most effective keywords for your business and how to optimize them. It’s important to keep these keywords in mind as you create your content and develop your overall marketing strategy.
New Content is a Key to SEO
The internet is a constantly evolving medium, and Google’s algorithms are constantly changing to make search results more useful for consumers. This is why it’s important to publish fresh, relevant content on a regular basis.